A home for the
narrative ecosystem of
the storytelling boom.

Bridging the study and production of stories.

Storytelling is everywhere — but the narrative ecosystem is divided between those studying and those telling stories — in the storytelling boom.

The Narrative Home is a digital home for all areas of work taking place across the narrative ecosystem of the storytelling boom — scholarly and practical — to create visibility into topics, trends and events that might be taking place outside your discipline — but near to your work.

Communications
Professionals

Narrative is a new emphasis in communications — but has been studied for hundreds of years.

  • Understand the differences in the ways the term “narrative” is being used.

  • Find conferences and organizations at the intersection of narrative and communications.

  • Research

What is the Storytelling Boom?

The Storytelling Boom is the shift from stories-as-entertainment to stories-as-communication. It began with the rise of digital media and Web 2.0 — which made it easy to tell stories to online audiences — and led to the established of strategic storytelling — which sits at the intersection of Communications and Literature & Narrative — within communications practice.