A home for the
narrative ecosystem of
the storytelling boom.

A place for the study and production of stories to meet.

The Narrative Home is a digital home for all areas of work taking place across the narrative ecosystem of the storytelling boom, creating visibility into topics, trends and events taking place outside your discipline — but near to your work.

The narrative ecosystem is diverse, global and multidisciplinary.

For Communications Professionals

For Scholars & Researchers

What is narrative?

(And why is it so hard to get a straight answer?)

Narrative is an interdisciplinary topic — which means people study narrative from many disciplines including literature, communications, psychology, cognitive science and medicine.

The definition of narrative began as simply “an account of related events, or a story” — but it has expanded over time as narrative has been applied to other disciplines — like communications in the storytelling boom.

Learn more.

What is the storytelling boom?

The storytelling boom began with the rise of digital media and Web 2.0 — which made it easy to tell stories to online audiences — and led to the emergence of strategic storytelling as a communications norm, sitting at the intersection of Communications and Literature & Narrative.

Learn more.